{"product_id":"2940011077098","title":"Business Plan: Building Brand Identity (An Indie Author's Advertising Plan)","description":"Contemporary writer Jess C Scott’s 35-page business\/advertising plan, on establishing brand identity. This plan also shows the opportunities that independent publishing offers, which traditional publishing does not. Jess is currently an English\/Business senior at Adams State College; this 35-page plan was submitted as the final project for an upper division business module.","brand":"Jess C Scott","offers":[{"title":"Default Title","offer_id":47068330393840,"sku":"2940011077098","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940011077098_p0.jpg?v=1763901001","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940011077098","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}