{"product_id":"2940011108150","title":"How to Hold a Book Launch","description":"One of a series on self-publishing from Mackay Books, this explains how to launch your print book and maximise sales. Learn how many books sell at launches, with promotional tools to boost pre-publicity. Find ideas for venues, catering, and timing. With this information your book launch will be an enjoyable event that will set you on the path to being a successful writer.","brand":"Heather Mackay","offers":[{"title":"Default Title","offer_id":47080558067952,"sku":"2940011108150","price":3.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940011108150_p0.jpg?v=1763547395","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940011108150","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}