{"product_id":"2940012179241","title":"Qualitative Tips, Tricks, and Trends: What Every Researcher Should Know","description":"When you take on a qualitative research project, hundreds of details fall on your shoulders.\u003cbr\u003e\u003cbr\u003eGroups or one-on-one interviews? How many locations? Facility or in-home? Online or in person? Who to recruit? How much to pay? Homework? Floaters? Discussion guides? Projective techniques? And when you have teased out the insights, there is always the report to be presented.\u003cbr\u003e\u003cbr\u003eMary Kathryn Malone has done it all many times and her handbook gives you step-by-step tips and guidance to make sure no detail is overlooked.","brand":"Paramount Market Publishing, Inc.","offers":[{"title":"Default Title","offer_id":47078662471920,"sku":"2940012179241","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940012179241_p0.jpg?v=1763552894","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940012179241","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}