{"product_id":"2940012189875","title":"Managing Investor Relations: Strategies for Effective Communication","description":"This book gives you an introduction to investor relations. Despite being\u003cbr\u003ea very young profession, investor relations today is widely recognized as\u003cbr\u003eone of the most important corporate communication functions. Whether\u003cbr\u003eyou are a student considering employment in investor relations, a professional\u003cbr\u003econsidering a career change to investor relations, or an investor\u003cbr\u003erelations officer looking for ways to improve performance, this book will\u003cbr\u003eprovide you with answers to your questions.\u003cbr\u003eFirst, the book discusses what investor relations is. Second, the book\u003cbr\u003elooks at the environment in which investor relations operates: the history\u003cbr\u003eof the profession, laws and regulations that govern the practice, and professional\u003cbr\u003eand ethical obligations of the investor relations officers. Third,\u003cbr\u003ethe book describes the job functions of investor relations: from day-today\u003cbr\u003etactical activities to big-picture strategies. Finally, the book suggests\u003cbr\u003ewhat the future of investor relations will look like and how it will affect\u003cbr\u003ethe investor relations officers of tomorrow.","brand":"Business Expert Press","offers":[{"title":"Default Title","offer_id":47147299766512,"sku":"2940012189875","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940012189875_p0.jpg?v=1763553217","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940012189875","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}