{"product_id":"2940012443557","title":"Powerful Offline Marketing In The Internet Age - 101 Ways To Promote Your Business For Maximum Profits","description":"In February 2006, John Ritskowitz hosted a\u003cbr\u003eteleseminar with Michel Fortin, David Garfinkel, Yanik Silver, and JP\u003cbr\u003eMaroney. Entitled “Million Dollar Roundtable,” it was a chance for these\u003cbr\u003emarketing pros to share some of their best secrets for marketing\u003cbr\u003eoffline, which is something more online Marketers should be doing.\u003cbr\u003eIdeally we should all be marketing both offline and online.\u003cbr\u003e\u003cbr\u003eWell these folks delivered the goods, and while the call lasted about 2\u003cbr\u003ehours, it still wasn’t enough time to get to everything (it never is,\u003cbr\u003eright?). So John compiled some of the ideas they talked about on the\u003cbr\u003ecall, plus lots more ideas to cover the offline marketing spectrum.\u003cbr\u003e\u003cbr\u003eSome of these ideas are more traditional, such as yellow pages\u003cbr\u003eadvertising and classified ads. Of course that doesn’t mean they\u003cbr\u003eshould be neglected.\u003cbr\u003e\u003cbr\u003eOther ideas are traditional, but not used as much, or I should say not\u003cbr\u003ealways used as effectively as they could. Direct response marketing\u003cbr\u003eand publicity are two that come to mind.","brand":"Nook Ebook","offers":[{"title":"Default Title","offer_id":47073474674928,"sku":"2940012443557","price":2.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940012443557_p0.jpg?v=1763569073","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940012443557","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}