{"product_id":"2940012488176","title":"The Ultimate Bloggin and Pinging Guide","description":"Blog is short for weblog.  A weblog is a journal that is frequnetly updated and intened for general public consumption.  Blogs generally represent the personality of the author or the web site.\u003cbr\u003e\u003cbr\u003eOriginally, a ping was a program that bounced a request off of another computer\/server over a network or the internet to see if the remote computer was responding.  That same program is now used as a method of informing others that your blog exists and also let's them know when a new post has been made.","brand":"Nook Ebook","offers":[{"title":"Default Title","offer_id":47147373986032,"sku":"2940012488176","price":2.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940012488176_p0.jpg?v=1763569616","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940012488176","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}