{"product_id":"2940012607898","title":"The Author's Concise Guide to Marketing; How to Jumpstart Sales of Your Self-published Book","description":"With the experience gained in self-publishing and marketing her first book, Shade; a Story About a Very Smart Raven, author Diane Phelps Budden, has published The Author’s Concise Guide to Marketing; How to Jumpstart Sales of Your Self-published Book.\u003cbr\u003e This brief guide assists first-time authors who have self-published to market their book effectively.  The book stresses targeting the local market initially, and provides step-by-step help to develop a marketing plan, particularly in determining likely customers and appropriate marketing methods, and how it will be distributed, both in print and digital formats, if appropriate. The guide can also help authors in need of marketing knowledge for traditional publishing avenues.\u003cbr\u003e Knowing who will buy your book, and developing a marketing plan are critical to insuring sales. Authors need to put as much time into marketing a book as writing and publishing it.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e “Authors can reap the benefits of the many years I spent in corporate marketing,” says Phelps, “plus all that I have learned about the self-publishing marketplace.  I had to do some things by trial-and-error in producing and marketing my first book, but I sold over 1,200 copies in the first year.  Now I’m sharing what I know with other first-time authors.”","brand":"Red Rock Mountain Press LLC","offers":[{"title":"Default Title","offer_id":47068445409520,"sku":"2940012607898","price":5.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940012607898_p0.jpg?v=1763570833","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940012607898","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}