{"product_id":"2940012703118","title":"How to BE Presidential: the Secret Handbook for Top-level Executives and Those Who Aspire to Be","description":"How to BE Presidential: The Secret Handbook for Top-Level Executives and Those Who Aspire to Be, by Cherie Kerr, provides enlightening and essential information to company\/corporate presidents, and presidential-hopefuls, on how to project a commanding image. \u003cbr\u003e\u003cbr\u003eKerr draws from her experience as president of ExecuProv (a highly sought after presentation\/communication skills company that provides coaching for Fortune 100\/500 business professionals), her 30 years as a P.R. specialist, and her extensive experience teaching improv comedy, to provide a unique “tool kit” that helps execs display a “Top Dog” aura, consistently.\u003cbr\u003e\u003cbr\u003e“This book provides amazing insight on how to be captivating, engaging, and ultimately, more impressive,” says Susan Howington, CEO of Power Connections, Inc. and a fan of Kerr’s ExecuProv presidential workshop.\u003cbr\u003e\u003cbr\u003eThis book focuses equally on demeanor and content—everything from how to enter a room, how to sit, shake a hand, speak and stand—to what to say in written and verbal communication is covered. \u003cbr\u003e\u003cbr\u003e“Whether they are introverted or extroverted, many top leaders still lack pizzazz and\/or finesse—that presidential flair—they fall short of what is needed to be perceived as credible in the role of president,” says Kerr. “Presidents aren’t born, they’re built.” As such, she instructs the reader on how to build a presidential presence from the ground up, or refine the one he\/she has. \u003cbr\u003e\u003cbr\u003eThe book’s “tips” and “secrets,” and “homework” assignments, offer the reader the chance to enhance his\/her overall stature.","brand":"ExecuProv Press","offers":[{"title":"Default Title","offer_id":47069479928048,"sku":"2940012703118","price":15.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940012703118_p0.jpg?v=1763571920","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940012703118","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}