{"product_id":"2940012710758","title":"Hillstrom's Hashtag Analytics","description":"In this quick and fascinating read, Kevin Hillstrom shows us that entire social media communities can be analyzed and understood via a methodology called 'Hashtag Analytics'.\u003cbr\u003e\u003cbr\u003eMr. Hillstrom avoids trendy topics like 'followers' and 'influencers', focusin gin sterad on the dynamics surrounding a social media community.  This unique analytical framework allows one to identify the reasons why a social media community grows and thrives over time.  Not surprisingly, Mr. Hillstrom identifies 'kindness' as one of the key factors in the growth of a social media community, and is able to forecast the growth of a community based on the amount of kindness offered by community participants.\u003cbr\u003e\u003cbr\u003eMr. Hillstrom walks us through a case study of the #blogchat community, a weekly discussion group hosted by esteemed social media expert Mack Collier, illustrating fascinating dynamics behind tweets, statements, re-tweets, ampllifications, conversations, and links.  The reader gains a thorough understanding of the reasons why a social media community grows or dies over time.","brand":"Kevin Hillstrom","offers":[{"title":"Default Title","offer_id":47176844443888,"sku":"2940012710758","price":2.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940012710758_p0.jpg?v=1763572049","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940012710758","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}