{"product_id":"2940013806023","title":"Sell More Cars Using Social Media","description":"Social media is a great way to use the Internet to sell more cars. While you won't be directly selling online, what you'll be doing is creating community around your business, keeping in touch with customers, and generating word-of-mouth referrals. In this book I'll be focusing on Twitter and Facebook, two of the most popular. I've included two simple plans that you can use at your auto dealership to set-up, manage and create buzz on these two social networks.","brand":"Shelly Stone","offers":[{"title":"Default Title","offer_id":47080000454896,"sku":"2940013806023","price":4.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940013806023_p0.jpg?v=1763590504","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940013806023","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}