{"product_id":"2940014582841","title":"The Insider's Guide To Selling Real Estate","description":"The goal of this ebook is to help you discover some of the\u003cbr\u003esecrets in real estate that the average person is not aware\u003cbr\u003eof. Knowing these secrets – or tricks – or inside scoop –\u003cbr\u003ewhatever you want to call it, will give you that edge and turn\u003cbr\u003eyou into a smart investor.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eTABLE OF CONTENTS\u003cbr\u003eINTRODUCTION.................................................. 5\u003cbr\u003ePART 1: KNOW YOUR BUYERS!............................. 9\u003cbr\u003eThe Buyer Pool................................................. 9\u003cbr\u003eThe Buyer’s Perspective ...................................12\u003cbr\u003eWhat Buyer’s Look For.....................................13\u003cbr\u003eRespect Your Buyers’ Intelligence!.....................16\u003cbr\u003ePART 2: FROM REAL ESTATE BROKER\/AGENT TO\u003cbr\u003eREAK ESTATE PROFESSIONAL.............................18\u003cbr\u003eAttitude is Everything!.....................................19\u003cbr\u003eThe Steps to Being a Professional......................21\u003cbr\u003eAbout Doubts…................................................23\u003cbr\u003eSECTION 3: ON THE PROWL FOR HOT PROPERTIES!\u003cbr\u003e.......................................................................24\u003cbr\u003eSeparating the Good from the Bad.....................24\u003cbr\u003eFinding Hot Properties......................................25\u003cbr\u003eLeasing instead of Selling…...............................27\u003cbr\u003eLOCATION!.....................................................28\u003cbr\u003eA Model of Selling Success................................29\u003cbr\u003eIntroducing the Don’t Wanter............................30\u003cbr\u003eSECTION 4: COMMON SELLING MISTAKES ...........31\u003cbr\u003eInvestigate Credentials ....................................32\u003cbr\u003eHave Reports In-Hand......................................33\u003cbr\u003eKnow the Rules….............................................33\u003cbr\u003eBe Zone Conscious ..........................................35\u003cbr\u003ePricing Too High? Too Low?...............................35\u003cbr\u003eSome More Common Selling Mistakes................37\u003cbr\u003eSECTION 5: FINANCING.....................................39\u003cbr\u003eConstruction\/permanent loans ..........................40\u003cbr\u003ePermanent Mortgage Loan................................42\u003cbr\u003eConventional Loans..........................................42\u003cbr\u003eVA Loans........................................................42\u003cbr\u003eFHA Loans......................................................42\u003cbr\u003eFixed and Adjustable Mortgages and Loans.........43\u003cbr\u003eSeller Financing?.............................................44\u003cbr\u003eMore about Seller Financing..............................45\u003cbr\u003eTips for Real Estate Loan Applications ................47\u003cbr\u003eCONCLUSION....................................................49","brand":"Mike Morley","offers":[{"title":"Default Title","offer_id":47070719115504,"sku":"2940014582841","price":0.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940014582841_p0.jpg?v=1763620481","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940014582841","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}