{"product_id":"2940014858618","title":"Adwords Direct Response - Phase 3: Improving Sales Page Conversion using Keyword Data! (Brand New) AAA+++","description":"“Adwords Direct Response” Phase 3\u003cbr\u003eImproving Sales Page Conversion using Keyword Data\u003cbr\u003e\u003cbr\u003ePhase 3 focuses on making sure your Sales Page is fit to handle the traffic you send to it, and turn as many visitors to your site into Sales as possible. As always I keep things simple, and describe the exact methods I use to insure my Sales Pages convert Traffic to Sales step-by-step…\u003cbr\u003e\u003cbr\u003e“Adwords Direct Response” Phase 3 is split up into 2 Parts:\u003cbr\u003e\u003cbr\u003ePart 1: Matching Sales Page to High Performing Ad Groups\u003cbr\u003e\u003cbr\u003eAfter 1000+ Clicks you’ll know which keywords are getting the most impressions, clicks and which Ads are getting the highest Click Through Rates. You’ll be able to use this information to make quick changes to your Sales Page and make it more targeted at the Traffic you’re sending to it. In this part you will learn:\u003cbr\u003e\u003cbr\u003eThe exact process you want your visitor to go through: from typing a phrase into Google, to seeing your Ad, to Clicking on it and finally ending up on your Sales Page – I tell you what’s important to put your visitor in a buying mood.\u003cbr\u003e\u003cbr\u003eWhat the main Headline on your Sales Page should always include (according to Keywords Data and Ad performance)\u003cbr\u003e\u003cbr\u003eWhat the Post \/ Sub Headline needs to include, once again – according to Keywords Data.\u003cbr\u003e\u003cbr\u003eThe Efficient way to decide which Ad Groups eventually deserve their own landing pages.\u003cbr\u003e\u003cbr\u003ePart 2: Improving Visitor Trust \/ Comfort \u003cbr\u003e\u003cbr\u003eIts important to understand that the traffic being driving to your Sales Page via Adwords is considered “Cold” Traffic – it wasn’t recommended by an affiliate, nor sent via review site. The people coming to your website are fist time visitors and have never seen or heard of your website before, your site is a complete stranger to them. This means you NEED to make it a comfortable environment, so they can make a buying decision without concern. In this part you will learn:\u003cbr\u003e\u003cbr\u003eThe things Google themselves value in a Landing Page (your Sales Page). Google actually tells people what a Landing Page should and should not have, I’ll go over the things you need to concern yourself with if you have a direct response Sales Page.\u003cbr\u003e\u003cbr\u003eThe 3 types of information your Sales Page should always show in a clean and clear way that will make your customers less weary \/ skeptical of you, and make their Buying Decision a comfortable one.\u003cbr\u003e\u003cbr\u003eUsing visuals (graphic and video) to take uncertainty and discomfort away from your visitors.\u003cbr\u003e\u003cbr\u003eAs always, everything is explained in simple and easy to understand step-by-step instructions. And once again, you DON’T have to be a copy writing wizard to follow the instructions in Phase 2 – this is NOT a copy writing . All the changes you’ll be making to your Sales Page will be based on hard facts and Keywords Data from your Adwords Campaign, there’s no guess work involved.\u003cbr\u003e\u003cbr\u003eP.S. If you have a direct response Sales Page – I highly recommend you invest the $3 and read this step-by-step guide. It will take the mystery out of Adwords, and provide you with information that is specifically targeted at Converting “cold” Adwords traffic with Sales Pages.","brand":"BDP","offers":[{"title":"Default Title","offer_id":47084064440560,"sku":"2940014858618","price":0.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940014858618_p0.jpg?v=1763616467","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940014858618","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}