{"product_id":"2940015019285","title":"Facebook Business Basics","description":"Did you know that there Facebook holds many benefits for business and one of the biggest advantages is the ability to reach more potential customers by building a solid business presence on Facebook?\u003cbr\u003e\u003cbr\u003eI know there are many people who cannot afford a software or plugin to make a complete backup of their blog(s). Not everyone can use BackupBuddy.\u003cbr\u003e\u003cbr\u003eOn the more positive note – are you going to wait for the next update of your backup plugin, for the next update when the WordPress releases next version of their core system? I currently run 3.3.1 version – but in a few months there will certainly be a newer version!\u003cbr\u003e\u003cbr\u003eIf you learn yourself how to safely backup and then restore your blog – the skill is yours forever and you’ll save some good money along the way.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eSubject line: First Lesson - Facebook Business Basics\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eHello \"autoresponder code here\",\u003cbr\u003e\u003cbr\u003eWelcome to the first lesson in the Facebook Business Basics\u003cbr\u003eCrash Course. Over the next few days you will receive several lessons\u003cbr\u003ethat will help you learn a few basic ways that you can build your\u003cbr\u003ebusiness and increase your profits with Facebook .\u003cbr\u003e\u003cbr\u003eIn this first lesson let's talk a little about Facebook status updates and\u003cbr\u003ehow they work so that you can better understand how to use Facebook\u003cbr\u003eto your advantage.\u003cbr\u003e\u003cbr\u003eBecause there are so many social network terms out there, let’s\u003cbr\u003estart this lesson by distinguishing early on what a Facebook status\u003cbr\u003eactually is. A Facebook status is a post that appears for your contacts\u003cbr\u003eto read. Whereas before, Facebook statuses were immediately\u003cbr\u003ebroadcast for everyone, now there are plenty of privacy settings to\u003cbr\u003eprotect the person by letting them choose who can actually read their\u003cbr\u003emessages.\u003cbr\u003e\u003cbr\u003eYou can also interact through your Facebook status. Friends and other\u003cbr\u003econtacts are allowed to comment on the Facebook status or simply\u003cbr\u003eLike the status. Recently, Facebook has added a tagging feature to\u003cbr\u003eFacebook statuses. Put @ in the beginning and you are allowed to tag\u003cbr\u003eas many as 6 people in a post. Friends and contacts that are tagged\u003cbr\u003ewill be notified in the same way that they are also notified when\u003cbr\u003esomebody else or the status owner has replied a status he commented\u003cbr\u003eon.\u003cbr\u003e\u003cbr\u003eHow are Facebook statuses important for professionals, you may ask?\u003cbr\u003e\u003cbr\u003eWell, Facebook statuses are what many consider as the very essence\u003cbr\u003eof Facebook. Here, customers, potential customers and other\u003cbr\u003einterested parties can interact on a particular piece of information in a\u003cbr\u003ecasual manner that is way more convenient and conversational than\u003cbr\u003eemail or even Twitter actually will.\u003cbr\u003e\u003cbr\u003eWith Facebook statuses also, almost everyone can join in the\u003cbr\u003econversation (that is if you want them to) which makes for a casual\u003cbr\u003epromotion of your product, service or company. The Facebook status is\u003cbr\u003ea powerful part of using Facebook for your business. The number of\u003cbr\u003eLikes and comments for every Facebook status will help your page\u003cbr\u003eclimb up in its search engine position.\u003cbr\u003e\u003cbr\u003eFacebook statuses can also help you with branding efforts. For your\u003cbr\u003eFacebook marketing to be successful it is important that you monitor\u003cbr\u003eyour page carefully, that you keep your status posts enthusiastic and\u003cbr\u003eprofessional at the same time.\u003cbr\u003e\u003cbr\u003eWhile it's tempting to place something instantly catching, hilarious or\u003cbr\u003eeven shocking, you need to ask yourself first whether this will help the\u003cbr\u003ebusiness reputation in the long run or will it just server as temporary\u003cbr\u003eentertainment?\u003cbr\u003e\u003cbr\u003eIt is important to optimize Facebook statuses in order to make them\u003cbr\u003emore searchable for potential customers. A good feature to use is\u003cbr\u003eFacebook status tagging. What makes this so advantageous for\u003cbr\u003ebusiness owners is that when you tag affiliated companies in the post, it\u003cbr\u003ewill also appear on their page. Therefore exposing your company to\u003cbr\u003ecustomers who may be looking at a related site. You can also do this\u003cbr\u003ewith community pages. When you tag a community page, you will gain\u003cbr\u003eaccess to millions of potential customers who may have the same\u003cbr\u003einterests as your business.\u003cbr\u003e\u003cbr\u003eWhile it's important to organize your Facebook status updates, it isn't\u003cbr\u003erecommended that you leave all the work to organizing sites like\u003cbr\u003eHootsuite. Checking through a Profile or Fan Page that are dominated\u003cbr\u003eby RSS Feeds is a turnoff for most potential customers. Clients want to\u003cbr\u003efeel like they’re interacting with a real person in the company, so be\u003cbr\u003emindful of interaction.\u003cbr\u003e\u003cbr\u003eWe have a lot to go over in the next few days if you want to learn how to\u003cbr\u003euse Facebook for your business, so make sure you look for your next\u003cbr\u003elesson soon. We will be talking about how you can use Facebook to\u003cbr\u003eattract new customers.","brand":"Laiftllc.com","offers":[{"title":"Default Title","offer_id":47172365713648,"sku":"2940015019285","price":0.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940015019285_p0.jpg?v=1763618922","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940015019285","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}