{"product_id":"2940015029789","title":"Richard Butterfield's Power of Persuasion","description":"Richard Butterfield enjoys growing influence as a high-stakes coach to corporate leaders, lawyers and other professionals. In Richard Butterfield's Power of Persuasion, he offers a unique approach to developing, reshearsing and delivering compelling communications. \u003cbr\u003e\u003cbr\u003eRichard Butterfield's Power of Persuasion is a complete how-to guide to creating presentations that combine compelling substance and dazzling style.\u003cbr\u003e\u003cbr\u003eA glimpse into the world of high stakes presentations... If you have a story that needs to be told, an idea that needs to be heard, a case that needs to be made, then read this book. -- Tom Kelley, General Manager, IDEO and author of The Art of Innovation and The Ten Faces of Innovation\u003cbr\u003e\u003cbr\u003eRichard Butterfield's Power of Persuasion is a must read for any executive who understands the power and importance of the spoken word. -- Trevor Fetter, President and CEO, Tenet Healthcare Corporation\u003cbr\u003e\u003cbr\u003eButterfield has written better story-telling tips than Story, more presentational methods than An Actor Prepares, and more effective cures for the nerves than a shot of tequila... the ultimate how-to for anyone who aspires to be a great speaker or presenter. -- Bing Gordon, Partner, Kleiner, Perkins Caulfield \u0026amp; Byers; former Chief Creative Officer, Electronic Arts","brand":"Printer's Ink","offers":[{"title":"Default Title","offer_id":47084206424304,"sku":"2940015029789","price":9.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940015029789_p0.jpg?v=1763618987","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940015029789","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}