{"product_id":"2940015189643","title":"50 Proven Local Store Marketing Ideas For Your Restaurant","description":"You can call it Local Store Marketing (LSM), Community Marketing or just plain common sense; marketing your restaurant, coffee shop or QSR to the customers that live or work near you is paramount to the success of your food establishment. The franchise restaurant business has always known the importance of LSM, they budget for LSM, every restaurant has a percentage of their marketing allocation earmarked for LSM. Individual restaurant owners can benefit in the same way from local marketing if you are prepared to put in a little time and creativity to get to know your local market and community.","brand":"RStevens","offers":[{"title":"Default Title","offer_id":47146223829232,"sku":"2940015189643","price":6.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940015189643_p0.jpg?v=1763619653","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940015189643","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}