{"product_id":"2940015908633","title":"Magical Words That Sell","description":"When it comes to selling products, you have to be careful with your words. You\u003cbr\u003ecan’t just pitch a product to your customers using the same tone, mood, and\u003cbr\u003ephrases as you would to make a suggestion to a friend. And you can’t discuss\u003cbr\u003ethe features of a product like you might in a letter or an email.\u003cbr\u003eThat is, when you pitch your work or the work of another business owner, you\u003cbr\u003ehave to choose your words carefully. You have to select words and phrases that\u003cbr\u003ewill instruct the reader to think and act in a way that will eventually result in them\u003cbr\u003ebuying your products","brand":"Alan Smith","offers":[{"title":"Default Title","offer_id":47071071895792,"sku":"2940015908633","price":0.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940015908633_p0.jpg?v=1763626103","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940015908633","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}