{"product_id":"2940016116037","title":"Social Media for Science and Conservation: A Guide to Making An Impact in the Digital Age","description":"Learn how you can make an impact in the digital age with the best social media strategies currently employed by top scientists, environmental communicators and non-profits. In this ebook, uncover in-depth explanations of each social media platform and step-by-step tutorials detailing the best ways to get started communicating professionally through new media outlets.\u003cbr\u003e\u003cbr\u003eDo you want to reach more people with your science or your organization’s conservation message but are a bit confused by the ever-evolving world of social media?\u003cbr\u003e\u003cbr\u003eDownload this comprehensive 85 page ebook and learn:\u003cbr\u003e\u003cbr\u003e    How to craft a professional and totally unique social media identity\u003cbr\u003e    How to use Facebook, Twitter, LinkedIn, blogging and email newsletter platforms with step-by-step instructions and pictures\u003cbr\u003e    Examples of new media techniques used by the most successful online science communicators\u003cbr\u003e    How to strategically map out a plan for social media campaigns that make the biggest impact\u003cbr\u003e    The pros and cons of the main types of social media and how to decide which platforms to use for your specific campaign\u003cbr\u003e    How to create viral conservation messages\u003cbr\u003e\u003cbr\u003eThis is the first complete guide to social media for scientific and environmental communications for beginners and intermediates. This ebook will show you why and how scientists, non-profits and conservationists are using social media to make an impact in the digital age and how you can too.\u003cbr\u003e\u003cbr\u003eSocial media breaks down communication barriers and allows user to reach a global audience with their story.\u003cbr\u003e\u003cbr\u003eThe real challenge is not deciding whether to participate in social media, but rather how to best participate. With so much information being shared, stories must find a way to stand out and reach their target audience.\u003cbr\u003e\u003cbr\u003eSocial Media for Science \u0026amp; Conservation covers a wide range of topics from the value of engaging in new media, best social media strategies, learning to tweet, how to step up blogs and more.\u003cbr\u003e\u003cbr\u003eThis ebook is designed to take the guess work out of successful social media campaigns for science and conservation. You’ll learn strategies that work and are easy to implement. The purpose of the guide is to be a start-up manual for beginners and intermediates to the social media realm.\u003cbr\u003e\u003cbr\u003eIf you’re ready to start using social media for disseminating scientific information, professional networking and spreading conservation messages, purchase \u003cbr\u003eSocial Media for Science \u0026amp; Conservation today.","brand":"Project Blue Hope","offers":[{"title":"Default Title","offer_id":47071252971760,"sku":"2940016116037","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940016116037_p0.jpg?v=1763628918","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940016116037","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}