{"product_id":"2940016461366","title":"How to Open a Financially Successful Specialty Retail \u0026 Gourmet Foods Shop","description":"If you plan to open a specialty retail store, or a small store inside an existing retail space, then this book is a must! This book shows how, with minimal effort and a small investment compared to other businesses, you can start your specialty store and be highly profitable!\u003cbr\u003e\u003cbr\u003eWhile providing detailed instruction and examples, the author leads you through finding a location that will bring success, learn how to write a winning business plan, basic cost-control systems, food safety and HACCP, sales and marketing techniques, pricing formulas, managing and training employees, generate high-profile public relations and publicity, learn low-cost internal marketing ideas, low- and no-cost ways to satisfy customers and build sales, learn how to keep bringing customers back, and much more.\u003cbr\u003e","brand":"Atlantic Publishing Group, Inc.","offers":[{"title":"Default Title","offer_id":47183312879856,"sku":"2940016461366","price":17.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940016461366_p0.jpg?v=1763636072","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940016461366","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}