{"product_id":"2940033249794","title":"In Search of the Silver Bullet","description":"\u003cp\u003eThis is a straight forward, must-read, practical book about the new world of starting up a business in today’s economy. It's all about how to write a business plan, how to get funding (SBA, bank or venture capital) and making the right decisions to get to profitability immediately. The author brings a world of expertise about where to focus efforts in the early phases of a business startup.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"N B Schklair","offers":[{"title":"Default Title","offer_id":47121833984240,"sku":"2940033249794","price":1.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940033249794_p0.jpg?v=1763955555","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940033249794","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}