{"product_id":"2940045319652","title":"It's time for e-commerce to grow up","description":"\u003cp\u003eYou are a retailer trying to find the best, sustainable omnichannel strategy? This eBook is your starter kit. It gives you two frameworks to help you make tough tradeoffs. Instead of treating e-commerce as a homogeneous market, this eBook shows you how consumers choose which channel to shop in and the high-stakes implications for retailers who sell products in four different segments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Simon-Kucher \u0026 Partners","offers":[{"title":"Default Title","offer_id":47078025036016,"sku":"2940045319652","price":12.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940045319652_p0.jpg?v=1763974588","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940045319652","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}