{"product_id":"2940045329859","title":"Choice Theory: A Simple Introduction","description":"\u003cp\u003eChoice Theory: A Simple Introduction offers an accessible guide to the central theories and methods of choice theory, with examples and calculations, empirical evidence, and over 20 diagrams to support the analysis.\u003c\/p\u003e\u003cp\u003eExamine expected value theory, with the two envelopes problem and St. Petersburg paradox which challenge it. Understand expected utility theory and learn how to create a utility function, and assess the Ellsberg paradox, Allais paradox, and preference reversal phenomenon.\u003c\/p\u003e\u003cp\u003eLook at risk neutral, risk seeking and risk averse attitudes, explore original, cumulative and third generation prospect theory, and the role of risk sensitivity and loss aversion.\u003c\/p\u003e\u003cp\u003eEvaluate zero-sum games, minimax and maximin strategies, and see how a mixed minimax strategy can overcome game outcome cycles.\u003c\/p\u003e\u003cp\u003eUnderstand auction theory, with the revenue equivalence theorem for English, Dutch, and sealed bid private value auctions, and how bidders may avoid the winner’s curse in common value auctions.\u003c\/p\u003e\u003cp\u003eExamine voting theory, with voter preferences, the median voter theorem, Condorcet winner, and Condorcet voting cycles. See how voters or government can manipulate the voting system.\u003c\/p\u003e","brand":"K.H. Erickson","offers":[{"title":"Default Title","offer_id":47148517130480,"sku":"2940045329859","price":6.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940045329859_p0.jpg?v=1763676614","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940045329859","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}