{"product_id":"2940045586894","title":"Microeconomics: A Simple Introduction","description":"\u003cp\u003eMicroeconomics: A Simple Introduction offers an accessible guide to the central principles and ideas of microeconomics, with over 50 diagrams included to illustrate the analysis.\u003c\/p\u003e\u003cp\u003eUnderstand opportunity cost, diminishing returns, demand and supply, the market equilibrium, market failure, adverse selection and moral hazard. Learn how to calculate price and income elasticities.\u003c\/p\u003e\u003cp\u003eConsumer theory explores budget constraints, indifference curves, marginal rate of substitution, utility maximization, Hicks and Slutsky income and substitution effects, and Samuelson’s revealed preference theory.\u003c\/p\u003e\u003cp\u003eFirm theory examines production factors, Cobb-Douglas and other production functions, returns to scale, isoquant curves, isocost lines, cost minimization, profit maximization, Lerner index, and differentiation to derive a marginal revenue curve.\u003c\/p\u003e\u003cp\u003ePerfect competition, monopolistic competition, oligopoly, and monopoly are explained. Monopoly welfare effects are shown, with oligopoly models of kinked demand, cartels, dominant price leadership, Cournot and Bertrand.\u003c\/p\u003e\u003cp\u003eGame theory investigates duopoly and battle of the sexes games, assessing them with dominance and credible threats.\u003c\/p\u003e","brand":"K.H. Erickson","offers":[{"title":"Default Title","offer_id":47078196281584,"sku":"2940045586894","price":6.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940045586894_p0.jpg?v=1763681530","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940045586894","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}