{"product_id":"2940046135220","title":"The Plan:Creating the Blueprint for Running a High Flying Business","description":"\u003cp\u003eHow do you create certainty out of uncertainty? How do you take the leap of faith in the pursuit of your business idea without sinking? How do you create a blueprint for charting a certain course to success in business? This is what “The Plan” is about; a step-by-step guide to creating the business of your dreams; a business that is bound to succeed.\u003cbr\u003e80% of start-up businesses fail to fulfill the desire of those who started them. The key reason for this is a lack of accurate, cutting-edge business planning. 90% out of the businesses that fail can be traceable to either weak planning or no planning at all. Businesses do not succeed on their own. A thorough understanding of what you are going into, and not just what you intend to sell is vital to the survival of that business.\u003cbr\u003eThis book will show you the way.\u003cbr\u003eWriting a failure-proof business plan\u003cbr\u003eManaging uncertainties in business\u003cbr\u003eTechniques for creating winning products\u003cbr\u003eBest-in-class product development strategies\u003cbr\u003eHow to conduct an easy, cheap and effective market research\u003cbr\u003eHow to profile your customers\u003cbr\u003eHow to use scenario planning to prepare your business for the future\u003c\/p\u003e","brand":"Adeolu Adegbemi","offers":[{"title":"Default Title","offer_id":47083296456944,"sku":"2940046135220","price":1.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940046135220_p0.jpg?v=1763689239","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940046135220","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}