{"product_id":"2940149578528","title":"Be Your Own Salmon: An Allegory with 75 Lessons for Swimming Upstream in the Wild River of Life","description":"\"Any last words of wisdom?\" I asked Sal.\u003cbr\u003e\u003cbr\u003e\"Respect others,\" The mighty king salmon implored. \"Do not deceive them. Deception is a sign of disrespect. Your word is your bond; once you lose that you lose your dignity. And always remember that the choices you make determine who you are, and when a choice involves your conscience, the choice is yours alone.\"\u003cbr\u003e\u003cbr\u003eWow! He is one great salmon, I thought as I embraced his parting knowledge. Is my journey over? No . . . somehow, I knew . . . it had just begun.\u003cbr\u003e\u003cbr\u003eHow does catching a world record 103-pound king salmon change the life of Deyoung Smolts, a young salesman in desperate need of help?\u003cbr\u003e\u003cbr\u003eTo find out, immerse yourself in the amazing underwater world of Sal, king of the king salmon, and Master Cohosaki, a mystic blind salmon from the Far East.\u003cbr\u003e\u003cbr\u003eLearn more about sales, life, and yourself than most will learn in a lifetime as Sal and Master Cohosaki help Deyoung, a struggling young man, become a top producer and a better human being.\u003cbr\u003e\u003cbr\u003eHow do they do it? Sit back, learn, and enjoy the journey.\u003cbr\u003e\u003cbr\u003eMagic and wisdom can be found at the water's edge.","brand":"Wheatmark","offers":[{"title":"Default Title","offer_id":47111956529392,"sku":"2940149578528","price":6.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940149578528_p0.jpg?v=1763719564","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940149578528","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}