{"product_id":"2940150723023","title":"Conversions","description":"Copywriting is a skill that all online business owners should master. Be it in writing PPC ads to writing sales letters, copywriting is one of the important techniques you need to boost conversions. Find and communicate proof or testimonials of your product to boost conversion rate. This book will help you find the right techniques.","brand":"law payne","offers":[{"title":"Default Title","offer_id":47102152704240,"sku":"2940150723023","price":2.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940150723023_p0.jpg?v=1763751885","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940150723023","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}