{"product_id":"2940151907033","title":"Business Ideas for Business Growth","description":"\u003cp\u003eThis book will show you one thing:\u003cbr\u003eHow to identify sustainable growth opportunities for your business.\u003cbr\u003eBecause when you have sustainable business growth – everything else falls into place.\u003c\/p\u003e\u003cp\u003eYou’ll find these opportunities through a process called Applied Business Creativity, which helps you to think about your business differently. It also breaks some of the conventional assumptions you probably have around creative thinking such as:\u003cbr\u003e* Why what’s right for others is wrong for you\u003cbr\u003e* How it’s not about being innovative\u003cbr\u003e* How good ideas aren’t actually ideas\u003cbr\u003e* Why the question you ask is more important than the creative answers you seek, and\u003cbr\u003e* Why you need to have a constrained approach instead of using blue-sky thinking\u003cbr\u003eThese may seem counter-intuitive, but this is what you need – fresh thinking around your business.\u003cbr\u003eIf you need fresh thinking around practical ways to grow your business, then Business Ideas for Business Growth is the book for you.\u003c\/p\u003e","brand":"Chris Thomason","offers":[{"title":"Default Title","offer_id":47113099346160,"sku":"2940151907033","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940151907033_p0.jpg?v=1764015019","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940151907033","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}