{"product_id":"2940152627534","title":"Crackerjack Positioning: How to Control the Way People Think About You in the Marketplace","description":"\u003cp\u003eIf you want the rare ability to literally control the way people think about you in the marketplace... even if your advertising is weak and your branding non-existent... then this new book will show you how it's done.\u003c\/p\u003e\u003cp\u003eThe book is called: Crackerjack Positioning - How to Control the Way People Think About You in the Marketplace\u003c\/p\u003e\u003cp\u003eIt's short, to-the-point and, if you apply the tips inside, can as much as double (even triple) your sales over time.\u003c\/p\u003e\u003cp\u003eSome of the tips inside include:\u003c\/p\u003e\u003cp\u003e• How to almost instantly (even today!) make it so people want to buy from you (and only you) and nobody else\u003c\/p\u003e\u003cp\u003e• The secret of the $50 hamburger\u003c\/p\u003e\u003cp\u003e• How the world's top Pay-Per-Click leader quickly took top positioning (and how you can do the same in your niche)\u003c\/p\u003e\u003cp\u003e• How to \"piggy back\" off today's media-obsessed culture to get top-of-mind positioning in your field\u003c\/p\u003e\u003cp\u003e• How Wal-Mart got top retailer positioning (and why you should probably NOT copy their strategy)\u003c\/p\u003e\u003cp\u003e• The simple-as-pie \"power positioning\" secret used by the greatest living copywriter today\u003c\/p\u003e\u003cp\u003e• A secret shortcut way to get top positioning (if you did nothing but this, you'd never have to worry about cash flow ever again)\u003c\/p\u003e\u003cp\u003e• Why calling yourself an \"expert\" will kill your sales and positioning (if you bill yourself as an expert - STOP! Do this instead...)\u003c\/p\u003e\u003cp\u003e• How to use the near-magical power of contrast to get instant credibility and solid positioning in the marketplace\u003c\/p\u003e\u003cp\u003e• Why tattle-tales get great positioning (this may not make you popular with your colleagues, but it will make you popular with paying customers)\u003c\/p\u003e\u003cp\u003e• And much, much more.\u003c\/p\u003e\u003cp\u003eThis quick-read is jam packed with proven, usable positioning tips.\u003c\/p\u003e\u003cp\u003eWith no long hours of study necessary.\u003c\/p\u003e\u003cp\u003eAnd no fluff to wade through to get to the meat.\u003c\/p\u003e\u003cp\u003eIn fact, you can easily read it in one sitting, and start profiting from the information the very same day!\u003c\/p\u003e","brand":"MakeRight Publishing","offers":[{"title":"Default Title","offer_id":47076036247792,"sku":"2940152627534","price":2.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940152627534_p0.jpg?v=1764024369","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940152627534","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}