{"product_id":"2940153728414","title":"The No.1 Best Seller","description":"\u003cp\u003eWhat does it take to be a Top Salesperson? Many books claim to have the answer, but few show you, first hand, exactly how it is achieved.\u003c\/p\u003e\u003cp\u003eThe No.1 Best Seller is a masterclass in professional selling, as seen through the eyes of a top salesman. Reflecting on an exemplary sales career, predominantly spent selling financial technology to the C-Suite and Investment Banking community, Lee Bartlett shares the mindset and methodology that have allowed him to consistently win the largest mandates in his industry.\u003c\/p\u003e\u003cp\u003eThe book is split neatly into four sections, which build upon each other to conclude with the full methodology. The focus is not on sales techniques but on the extra-curricular detail, employed by only the best, that is often omitted from the following key areas:\u003c\/p\u003e\u003cp\u003e- Successful product selection\u003cbr\u003e- Sales execution: forward planning, engraining effective sales processes, working efficiently, client communication, pitch preparation, invisible revenue, networking, embracing your ego and recovering lost sales\u003cbr\u003e- Navigating the various political and emotional obstacles that hinder sales success\u003cbr\u003e- Negotiating a sales-based employment contract\u003c\/p\u003e\u003cp\u003eThe landscape of professional selling is constantly evolving to suit modern-day buyer habits, but core sales principles will always hold true. This fascinating autobiographical account provides an eye-opening insight into the level of detail and discipline that a top salesperson employs - not only to gain an edge over their competition but, ultimately, to close more business.\u003c\/p\u003e\u003cp\u003eThis book is a valuable resource for anyone new to the sales industry, or for those wishing to broaden or benchmark their sales knowledge and ability.\u003c\/p\u003e","brand":"Lee Bartlett","offers":[{"title":"Default Title","offer_id":47184417587440,"sku":"2940153728414","price":12.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940153728414_p0.jpg?v=1764095382","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940153728414","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}