{"product_id":"2940154512357","title":"How To Date Your Clients","description":"\u003cp\u003eTraditional selling techniques no longer guarantee success as clients demand a higher form of sales. We’ve been brought up with ‘solution based selling’ and ‘value propositions’ and the classic assumptive close. We could draw a nice question funnel or formulate how many prospects we need to convert to be profitable.\u003c\/p\u003e\u003cp\u003eClients can see through these a mile away as they have been subjected to them time and time again. These days, clients are seeking out something different, something unique and personal.\u003c\/p\u003e\u003cp\u003eHere’s the thing that’s often overlooked – sales is fundamentally about getting people to like you. Specifically, getting them to like you enough to give you a shot and try whatever product or service you’re peddling. And what other school of thought is dedicated to the sole aim of getting people to like you?\u003c\/p\u003e\u003cp\u003eThe world of dating.\u003c\/p\u003e\u003cp\u003eThis book will outline how to overhaul and elevate your interpretation of sales, to approach your clients in an entirely new way.\u003c\/p\u003e\u003cp\u003eYou’re going to stop trying to sell to them, and start trying to date them.\u003c\/p\u003e","brand":"Lauren Lindsay","offers":[{"title":"Default Title","offer_id":47114083893488,"sku":"2940154512357","price":6.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940154512357_p0.jpg?v=1764069607","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940154512357","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}