{"product_id":"2940154638293","title":"Sell You Before You Sell","description":"\u003cp\u003e9 out of every 10 people hire professionals who can first demonstrate the value they can bring, and who they feel they can trust deeply.\u003c\/p\u003e\u003cp\u003eYet you might still wonder: How can you build real trust in the quickest, most effective manner so that you can close more sales?\u003c\/p\u003e\u003cp\u003eThe answer is simple: You need to first earn people's attention, which will then allow them to have an expectation about you.\u003c\/p\u003e\u003cp\u003eIn Sell You Before You Sell, you will discover the four essential qualities of a solid personal brand, and practical tips to elevate your profession to close more sales using your authenticity, attractiveness, alignment, and everything awesome about you.\u003c\/p\u003e\u003cp\u003eWhen you sell like everyone else does, that is, when you focus on convincing others, desperately trying to make people agree to separate from their hard-earned money and hand it to you, selling does become extremely difficult... and at the end of the day, it's simply grueling.\u003c\/p\u003e\u003cp\u003eAfter all, nobody wants to be sold to.\u003c\/p\u003e\u003cp\u003eBut when you first sell people on why they should pay attention to you, then doing business becomes automagically easy!\u003c\/p\u003e","brand":"Alex Rodriguez","offers":[{"title":"Default Title","offer_id":47163380302064,"sku":"2940154638293","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940154638293_p0.jpg?v=1764073367","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940154638293","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}