{"product_id":"2940169689938","title":"Mars, Inc.: The Billionaire's Club","description":"\u003cp\u003eBova, a six-time Hugo Award winner and past president of the National Space Society, returns to his most popular and bestselling subject: the quest for Mars!\u003c\/p\u003e \u003cp\u003eHow do you get to the Red Planet? Not via a benighted government program trapped in red tape and bound by budget constrictions, that¿s for sure. No, what it will take is a helping of adventure, science, corporate power plays, a generous dollop of seduction¿both in and out of the boardroom¿and money, money, money!\u003c\/p\u003e \u003cp\u003eArt Thrasher knows this. He is a man with a driving vision: send humans to Mars. The government has utterly failed, but Thrasher has got the plan to accomplish such a feat: form a ¿club¿ of billionaires to chip in one billion a year until the dream is accomplished. The problem is, these men and women are tough cookies, addicted to a profitable bottom-line and disdainful of pie-in-the-sky dreamers who want to use \u003ci\u003etheir \u003c\/i\u003ecash to make somebody else¿s dreams come true.\u003c\/p\u003e \u003cp\u003eBut Thrasher is different from the other dreamers in an important regard: he¿s a billionaire himself, and the president of a successful company. Still, it¿s going to take all his wiles as a captain of industry and master manipulator of business and capital to overcome setbacks and sabotage¿and get a rocket full of scientists, engineers, visionaries, and dreamers on their way to the Red Planet.\u003c\/p\u003e \u003cp\u003eThe man for the job has arrived. Art Thrasher is prepared to do whatever it takes to put humans on Mars¿or die trying!\u003c\/p\u003e","brand":"Blackstone Audio, Inc.","offers":[{"title":"Default Title","offer_id":47098086457584,"sku":"2940169689938","price":22.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940169689938_p0.jpg?v=1769898223","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940169689938","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}