{"product_id":"2940169785128","title":"The Connectors: How the World's Most Successful Businesspeople Build Relationships and Win Clients for Life","description":"What makes the world's most successful individuals so good at their jobs? What do they do that others don't?  \u003cbr\u003e  \u003ci\u003eThe Connectors\u003c\/i\u003e answers those questions with the kind of straightforward wisdom that business strategists so often overlook. Forget marketing tactics or business school best practices. Those are handy, but it's really people-and the relationships you build with them-that form the cornerstone of long-term success, sales growth, and excellence. Whether you're a salesperson, an entrepreneur, or an executive, your ultimate job is to bring in clients and keep them.  \u003cbr\u003e  Competition is brutal. No matter what you sell, there's probably someone somewhere selling it cheaper and faster than you can. So how do you differentiate yourself from your competitors? \u003ci\u003eThe Connectors\u003c\/i\u003e uses practical exercises and case studies to show you how to set yourself apart from the rest by building high-quality, profitable relationships with your clients and customers.  \u003cbr\u003e  \u003ci\u003eThe Connectors\u003c\/i\u003e presents a five-step methodology that helps you build the kind of high-quality relationships that lead to lifelong clients, repeat customers, and endless referrals. You'll learn how to:\u003cbr\u003e\u003cul\u003e\n\u003cli\u003eStop networking and start truly connecting \u003c\/li\u003e\n\u003cli\u003eCreate an avalanche of referrals and an army of happy customers \u003c\/li\u003e\n\u003cli\u003eBecome a \"connector,\" even if you've never been a \"people person\" \u003c\/li\u003e\n\u003cli\u003eFind your social IQ-and improve it \u003c\/li\u003e\n\u003cli\u003ePut relationship-building principles to work daily \u003c\/li\u003e\n\u003cli\u003eFocus on others and reap the rewards yourself\u003c\/li\u003e\n\u003cli\u003eAsk the right questions-and sell without selling\u003c\/li\u003e\n\u003cli\u003eDifferentiate yourself through the impact you have on others\u003c\/li\u003e\n\u003c\/ul\u003e In addition, \u003ci\u003eThe Connectors\u003c\/i\u003e includes a wealth of valuable relationship-building tools, including tips on using software; smart strategies for keeping in touch; speaking tactics that really work; and self-coaching exercises that will change the way you develop relationships.","brand":"Instructional Systems [Aubrey J. Kline (aka Jim Kline dba Instructional Systems)]","offers":[{"title":"Default Title","offer_id":47104695959792,"sku":"2940169785128","price":26.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940169785128_p0.jpg?v=1763694270","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940169785128","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}