{"product_id":"2940170317288","title":"The Economy of YOU: Discover Your Inner Entrepreneur and Recession-Proof Your Life","description":"Weary of pink-slip anxiety and the never-ending money squeeze? Join the millions who are starting side-gig businesses, and taking back their financial futures!\u003cbr\u003e \u003cbr\u003e Do-it-yourselfers and solopreneurs are everywhere, launching eBay stores, artisanal eats, e-books, life coaching services, apps, tutoring businesses-you name it-on top of their regular jobs. They're adding to their incomes, building safety nets, learning new skills, and finding a sense of fulfillment they never dreamed possible.\u003cbr\u003e \u003cbr\u003e One study found that more than a third of under-40 respondents had started supplemental businesses. And the trend extends further, as Baby Boomers eyeing retirement are turning to sideline endeavors to sustain their lifestyles.\u003cbr\u003e \u003cbr\u003e Get in on the action with \u003ci\u003eThe Economy of You\u003c\/i\u003e, a groundbreaking book that both documents the exploding side-gig phenomenon and supplies how-to information for creating a lucrative venture of your own, including:\u003cbr\u003e\u003cul\u003e\n\u003cli\u003eTips for figuring out the ideal side-gig\u003c\/li\u003e\n\u003cli\u003eIdeas for keeping start-up costs low\u003c\/li\u003e\n\u003cli\u003eAdvice on juggling a fledgling enterprise and a full-time job\u003c\/li\u003e\n\u003cli\u003eStrategies for finding your \"tribe\" and building a social network\u003c\/li\u003e\n\u003cli\u003eBranding and marketing basics that bring results\u003c\/li\u003e\n\u003cli\u003eWhen and what to offer for free\u003c\/li\u003e\n\u003cli\u003eAnd much more\u003c\/li\u003e\n\u003c\/ul\u003e \u003ci\u003eThe Economy of You\u003c\/i\u003e recounts story after story of people who are liberating themselves from financial strain. A deli employee who makes custom cakes at night. An instrument repairman who sells voice-overs on his website. A videographer who started a profitable publishing house on the side. Even the author's own entrepreneurial journey, triggered by the job anxieties of a turbulent profession and income demands of a new baby. Her self-created series of financial planners, along with extra freelance work, supplied the additional revenue stream she needed.\u003cbr\u003e \u003cbr\u003e Your current job may be comfortable, but there's no guarantee it will grow sufficiently to cover rising expenses-or even last beyond the next paycheck. It's up to YOU to build stability by tapping into your inner entrepreneur and becoming a money-making engine. It's empowering, gratifying, and surprisingly easy to do with \u003ci\u003eThe Economy of You.\u003c\/i\u003e","brand":"Instructional Systems [Aubrey J. Kline (aka Jim Kline dba Instructional Systems)]","offers":[{"title":"Default Title","offer_id":47161058164976,"sku":"2940170317288","price":29.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940170317288_p0.jpg?v=1763707974","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940170317288","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}