{"product_id":"2940170324873","title":"Bitter Brew: The Rise and Fall of Anheuser-Busch and America's Kings of Beer","description":"\u003cp\u003eThe engrossing, often scandalous saga of one of the wealthiest, longest-lasting, and most colorful family dynasties in the history of American commerce-a cautionary tale about prosperity, profligacy, hubris, and the blessings and dark consequences of success.\u003c\/p\u003e\u003cp\u003eFrom countless bar signs, stadium scoreboards, magazine ads, TV commercials, and roadside billboards, the name Budweiser has been burned into the American consciousness as the \"King of Beers.\" Over a span of more than a century, the company behind it, Anheuser-Busch, has attained legendary status. A jewel of the American Industrial Revolution, in the hands of its founders-the sometimes reckless and always boisterous Busch family of St. Louis, Missouri-it grew into one of the most fearsome marketing machines in modern times. In \u003cem\u003eBitter Brew\u003c\/em\u003e, critically acclaimed journalist Knoedelseder paints a fascinating portrait of immense wealth and power accompanied by a barrelful of scandal, heartbreak, tragedy, and untimely death.\u003c\/p\u003e\u003cp\u003eThis engrossing, vivid narrative captures the Busch saga through five generations. At the same time, it weaves a broader story of American progress and decline over the past 150 years. It's a cautionary tale of prosperity, hubris, and loss.\u003c\/p\u003e","brand":"HarperCollins Publishers","offers":[{"title":"Default Title","offer_id":47117293158640,"sku":"2940170324873","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940170324873_p0.jpg?v=1763708057","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940170324873","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}