{"product_id":"2940170347537","title":"Wake Me Up When the Data is Over: How Organizations Use Storytelling to Drive Results","description":"This audiobook includes real-life examples from over 70 respected organizations, small and large, representing a multitude of industries, using stories to drive results. Leaders from organizations such as Microsoft, Lands' End, Verizon, U.S. Air Force and World Vision demonstrate the strong positive influence stories can have. In this hands-on guide, listeners learn how stories can be used to: \u003cbr\u003e\u003cbr\u003e\u003cbr\u003e \u003cul\u003e\n\u003cbr\u003e \u003cli\u003eGet employees to take action \u003cbr\u003e \u003c\/li\u003e\n\u003cli\u003eAccelerate knowledge acquisition and organizational change \u003cbr\u003e \u003c\/li\u003e\n\u003cli\u003eSolidify individual and team working relationships \u003cbr\u003e \u003c\/li\u003e\n\u003cli\u003eProvide exceptional customer service \u003cbr\u003e \u003c\/li\u003e\n\u003cli\u003eIncrease the visibility of their organization \u003c\/li\u003e\n\u003c\/ul\u003eDrawing on interviews with 171 public and private sector leaders, this audiobook goes beyond storytelling to reveal five keys to making stories work for the listener: how to find existing stories, dig into them to uncover hidden patterns and themes, select those stories that need to be reinforced, craft memorable stories, and embody stories to positively impact people's attitudes, thoughts, and behaviors. It also includes proven tools and techniques that will help the listener sharpen these skills.","brand":"Instructional Systems [Aubrey J. Kline (aka Jim Kline dba Instructional Systems)]","offers":[{"title":"Default Title","offer_id":47115312529648,"sku":"2940170347537","price":24.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940170347537_p0.jpg?v=1763708475","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940170347537","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}