{"product_id":"2940170404322","title":"Duct Tape Marketing (Revised and Updated): The World's Most Practical Small Business Marketing Guide","description":"Learn to make your small business  marketing as simple, effective, and affordable as duct tape.\u003cbr\u003e  \u003cbr\u003e  In \u003ci\u003eDuct Tape Marketing\u003c\/i\u003e, renowned small business marketing guru John Jantsch  shows you how to develop and execute a marketing plan that will give your  business the life and longevity you want.\u003cbr\u003e  In this audio book you will learn the \u003ci\u003eDuct Tape Marketing\u003c\/i\u003e system and how to  apply its principles to your business by following three steps:\u003cbr\u003e\u003cul\u003e\n\u003cli\u003eFirst, learn the basics necessary to get customers  to know, like, and trust you more.\u003c\/li\u003e\n\u003cli\u003eNext, master the essential Duct Tape System components to get your  customers to contact and refer you more.\u003c\/li\u003e\n\u003cli\u003eFinally, really get on a roll by discovering what really works and tuning  your business to doing more of it.\u003c\/li\u003e\n\u003c\/ul\u003e  \u003cbr\u003e  This audio book provides proven, yet elegantly simple tools to help you grow  your small business.","brand":"Instructional Systems [Aubrey J. Kline (aka Jim Kline dba Instructional Systems)]","offers":[{"title":"Default Title","offer_id":47117221495024,"sku":"2940170404322","price":27.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940170404322_p0.jpg?v=1763709055","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940170404322","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}