{"product_id":"2940170405381","title":"The Man Who Lied to His Laptop: What Machines Teach Us About Human Relationships","description":"Lying to a laptop so we don't hurt its feelings; yelling at a GPS in frustration; feeling flattered by random praise from a computer-people act strangely around artificial intelligence.  \u003cbr\u003e Stranger still that how we act around computers is so similar to how we act towards other people, and that we can learn a lot about human interaction from how we respond to computers.  \u003cbr\u003e Pioneering researcher Clifford Nass has done numerous experiments centered around human\/computer interaction that not only expose the similarities between how we act towards technology and how we act toward people, but illuminate the surprising nature of person-to-person interactions. \u003cbr\u003e Nass has been able to show that, from flattery to empathy to loyalty, many aspects of human behavior and emotion are identical whether we're dealing with computers or people. Based on his findings, Nass has developed rules for successful relationships in any area of life. For instance:\u003cbr\u003e\u003cbr\u003e \u003cul type=\"disc\"\u003e\n\u003cbr\u003e \u003cli .5in list tab-stops: lfo1 level1 l0 mso-list: margin:\u003eDon't smile to soften criticism-match your delivery to your content for best results \u003cbr\u003e \u003c\/li\u003e\n\u003cli .5in list tab-stops: lfo1 level1 l0 mso-list: margin:\u003eCrack jokes-innocent humor makes people happier with their work without harming their efficiency (and the joke doesn't even have to be funny!) \u003cbr\u003e \u003c\/li\u003e\n\u003cli .5in list tab-stops: lfo1 level1 l0 mso-list: margin:\u003eEmpathize-acting happy around a sad person (or vice versa) makes that person perform demonstrably worse at task\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e \u003cbr\u003eThe way we treat computers has deep ramifications for everything from praise and criticism to credibility to team-building. Nass is pushing into the next frontier of behavioral science.","brand":"Instructional Systems [Aubrey J. Kline (aka Jim Kline dba Instructional Systems)]","offers":[{"title":"Default Title","offer_id":47104964460784,"sku":"2940170405381","price":26.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940170405381_p0.jpg?v=1763709110","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940170405381","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}