{"product_id":"2940170508853","title":"Primary Greatness: The 12 Levers of Success","description":"From Stephen R. Covey-the late, legendary author of \u003ci\u003eThe 7 Habits of Highly Effective People\u003c\/i\u003e-a new set of rules for achieving a happy and fulfilling life of primary greatness.\u003cbr\u003e\u003cbr\u003eMany of us are hurting. We have chronic problems, dissatisfactions, and disappointments. Although we generally make it through the day, a lot of us feel overwhelmed by burdens we carry. We try to \"lift the load of life\" each day and sometimes it's just too much. The idea of living a \"great life\" seems a distant dream.\u003cbr\u003e \u003cbr\u003eToo often, however, we have the wrong idea of what a great life is. We think if only we had enough money, enough free time, enough good looks or popularity, everything would be great. If that's what makes for a great life, no wonder so many of us feel so weighed down by the demands of everyday living.\u003cbr\u003e \u003cbr\u003eStephen R. Covey believed there were only two ways to live: a life of primary greatness or a life of secondary greatness. Through his classic books and seminars, he taught that the intrinsic rewards of primary greatness-integrity, responsibility, and meaningful contribution-far outweighed the superficial rewards of secondary greatness-money, popularity, and the self-absorbed, pleasure-ridden life that some people consider \"success.\"\u003cbr\u003e \u003cbr\u003eDr. Stephen R. Covey's teachings are beloved and have inspired countless listeners and leaders. \u003ci\u003ePrimary Greatness\u003c\/i\u003e once again delivers classic Covey wisdom in a compact and digestible form. In this posthumous work, Covey lays out clearly the 12 levers of success that will lead to a life of primary greatness: Integrity, Contribution, Priority, Sacrifice, Service, Responsibility, Loyalty, Reciprocity, Diversity, Learning, Teaching, and Renewal. For the first time, Covey defines each of these twelve qualities and how they provide the leverage to make your daily life truly \"great.\"","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":47179912773872,"sku":"2940170508853","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940170508853_p0.jpg?v=1763711096","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940170508853","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}