{"product_id":"2940170512904","title":"Entrepreneurship: The Seeds of Success","description":"Challenge the normally accepted limits of \"what is possible\" in business\u003cbr\u003e\u003cbr\u003eEntrepreneurship is usually associated with individuals and small companies. Yet it is the successful entrepreneurs who develop businesses into large corporations - their spirit, leadership and determination lead to great things.\u003cbr\u003e\u003cbr\u003eIn this book John Forbat, serial entrepreneur, covers:\u003cbr\u003e\u003cbr\u003e- Characteristics you will need to succeed.\u003cbr\u003e- Issues that start-ups face.\u003cbr\u003e- The TASK principle and the 4 T's.\u003cbr\u003e- Management and company politics.\u003cbr\u003e- Spotting unrecognised markets.\u003cbr\u003e- Convincing people that the \"cure for which there is no ill\" does have an ill.\u003cbr\u003e- The importance of Ramp;D and how it doesn't have to cost thousands.\u003cbr\u003e- How necessity can be a real mother of invention.\u003cbr\u003e\u003cbr\u003eand much more!\u003cbr\u003e\u003cbr\u003eAlso included are case studies which provide fascinating insights into how the author: operated a company on two continents (without capital!); turned a company facing insolvency into a takeover target; and managed to turn a good business plan and a relatively small amount of credit into a company with profits of $200,000 p.a.\u003cbr\u003e\u003cbr\u003eThe down to earth ideas and experiences related in this book make it essential reading for all budding entrepreneurs and those already in business.","brand":"Whatta Production LLC","offers":[{"title":"Default Title","offer_id":47100694692080,"sku":"2940170512904","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940170512904_p0.jpg?v=1763711198","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940170512904","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}