{"product_id":"2940172499777","title":"You Are Not So Smart: Why You Have Too Many Friends on Facebook, Why Your Memory Is Mostly Fiction, and 46 Other Ways You're Deluding Yourself","description":"An entertaining illumination of the stupid  beliefs that make us feel wise.\u003cbr\u003e  \u003cbr\u003e  You believe you are a rational, logical being who sees the world as it  really is, but journalist David McRaney is here to tell you that you're as  deluded as the rest of us. But that's OK- delusions keep us sane. \u003ci\u003eYou Are Not  So Smart\u003c\/i\u003e is a celebration of self-delusion. It's like a psychology class,  with all the boring parts taken out, and with no homework.\u003cbr\u003e  \u003cbr\u003e  Based on the popular blog of the same name, \u003ci\u003eYou Are  Not So Smart \u003c\/i\u003ecollects more than 46 of the lies we tell ourselves everyday,  including: \u003cbr\u003e\u003cul\u003e\n\u003cli\u003eDunbar's Number - Humans evolved to live in bands of roughly 150  individuals, the brain cannot handle more than that number. If you have more  than 150 Facebook friends, they are surely not all real friends. \u003c\/li\u003e\n\u003cli\u003eHindsight bias - When we learn something new, we reassure ourselves that  we knew it all along. \u003c\/li\u003e\n\u003cli\u003eConfirmation bias - Our brains resist new ideas, instead paying attention  only to findings that reinforce our preconceived notions. \u003c\/li\u003e\n\u003cli\u003eBrand loyalty - We reach for the same brand not because we trust its  quality but because we want to reassure ourselves that we made a smart choice  the last time we bought it.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Instructional Systems [Aubrey J. Kline (aka Jim Kline dba Instructional Systems)]","offers":[{"title":"Default Title","offer_id":47100962898160,"sku":"2940172499777","price":29.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940172499777_p0.jpg?v=1763837435","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940172499777","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}