{"product_id":"2940172528965","title":"Sell, Sell, Sell!: Let's Get Real or Let's Not Play; Sell Yourself First; Snap Selling","description":"\u003cp\u003eToo often, the sales process is all about fear. Customers are afraid  that they will be talked into making a mistake; salespeople dread being  unable to close the deal and make their quotas. No one is happy. Now there's  a better way to transform the buyer\/seller relationship. \u003ci\u003eLet's Get Real or Let's Not Play\u003c\/i\u003e shows you how to transform a sales culture with clarity,  authenticity, and emotional intelligence.\u003c\/p\u003e\u003cp\u003eThe familiar adage that \"It's a jungle out there\" applies to sellers and  sales organizations now more than ever. Competitors are hungry for business;  decision makers are wary of change; and the market is crowded with products  and services that are barely distinguishable from one another. The sales  methods of the past are simply no longer effective in a world where customers  aren't sure whom to trust. In \u003ci\u003eSell Yourself First\u003c\/i\u003e, you are taught how to  leverage your own personal assets to win the confidence of customers by  displaying a host of intangible attributes such as credibility, competence,  confidence, integrity, creativity, attitude, and thought leadership.\u003c\/p\u003e\u003cp\u003e Since today's potential  customers are under extreme pressure to do more with less money, less time,  and fewer resources, they're wary of anyone who tries to get them to buy or  change anything.\u003c\/p\u003e\u003cp\u003e \u003ci\u003eSnap Selling\u003c\/i\u003e, is the perfect guide for any seller in today's  increasingly frenzied environment as it shows how to get more appointments,  speed up decisions and win sales. These 3 titles are the perfect bundle for winning more sales than you ever  dreamed possible.\u003c\/p\u003e","brand":"Instructional Systems [Aubrey J. Kline (aka Jim Kline dba Instructional Systems)]","offers":[{"title":"Default Title","offer_id":47116925436144,"sku":"2940172528965","price":52.48,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940172528965_p0.jpg?v=1763837736","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940172528965","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}