{"product_id":"2940172558597","title":"Start Your Own Event Planning Business: Your Step-By-Step Guide to Success, 4th Edition","description":"\u003cp\u003eTake your passion for event planning to the next level with in-the-trenches advice and tools you need to start, run, and grow a successful business. From writing a solid contract to finding reliable vendors, our experts help you identify your niche, teach you how to scout potential clients, evaluate the competition, market your business, and more.\u003c\/p\u003e\u003cp\u003eDiscover how to:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eIdentify a niche and establish yourself within the industry\u003c\/li\u003e\n\u003cli\u003eBuild a loyal customer base for large and small events\u003c\/li\u003e\n\u003cli\u003eImplement targeted strategies for planning commercial, political, civic, social events, and more\u003c\/li\u003e\n\u003cli\u003ePromote your business, events, and yourself with Pinterest, Instagram, and other social and Online marketing tools\u003c\/li\u003e\n\u003cli\u003eDevelop proposals, vendor agreements, contracts, and manage day-to-day operations and costs\u003c\/li\u003e\n\u003cli\u003eKeep within budget using money-saving tips and industry-tested ideas\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eEverything you need to make your event planning business a successful reality is right here amp;mdash; get the party started today!\u003c\/p\u003e","brand":"Instructional Systems [Aubrey J. Kline (aka Jim Kline dba Instructional Systems)]","offers":[{"title":"Default Title","offer_id":47106083881200,"sku":"2940172558597","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940172558597_p0.jpg?v=1763839983","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940172558597","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}