{"product_id":"2940172586651","title":"The Hero Factor: How Great Leaders Transform Cultures and Create Winning Organizations","description":"\u003cp\u003eToday's leaders need to engage, connect with, listen to, and include their employees and customers in the conversation surrounding the business. \u003ci\u003eThe Hero Factor\u003c\/i\u003e discusses the importance of a strong company culture as the backbone of any successful business. Companies with leadership that dismisses the importance of transparency in today's world are more likely to be called out for not living up to the mission statements on their websites.\u003c\/p\u003e\u003cp\u003eListeners will learn how to implement the traits that will help them become a hero entrepreneur, change their organization, live their values, and create a winning culture where they:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eInvest in people as a path to more inclusion\u003c\/li\u003e\n\u003cli\u003eRecast the role of business leadership beyond politics\u003c\/li\u003e\n\u003cli\u003eServe others\/the common good\u003c\/li\u003e\n\u003cli\u003eAvoid failure, reasons why not, and the lure of the dark side when things get tough\u003c\/li\u003e\n\u003cli\u003eKnow the line between hero and martyr\u003c\/li\u003e\n\u003cli\u003eCreate the next generation of hero leaders\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Instructional Systems [Aubrey J. Kline (aka Jim Kline dba Instructional Systems)]","offers":[{"title":"Default Title","offer_id":47118110753008,"sku":"2940172586651","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/2940172586651_p0.jpg?v=1763841451","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/2940172586651","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}