{"product_id":"9780061982057","title":"Beef: The Untold Story of How Milk, Meat, and Muscle Shaped the World","description":"\u003cp\u003eThe cow. The most industrious animal in the world. A beast central to human existence since time began, it has played a vital role in our history not only as a source of food, but also as a means of labor, an economic resource, an inspiration for art, and even as a religious icon. Prehistoric people painted it on cave walls; explorers, merchants, and landowners traded it as currency; many cultures worshipped it as a god. So how did it come to occupy the sorry state it does today—more factory product than animal?\u003c\/p\u003e\u003cp\u003eIn \u003cem\u003eBeef\u003c\/em\u003e, Andrew Rimas and Evan D. G. Fraser answer that question, telling the story of cattle in its entirety. From the powerful auroch, a now extinct beast once revered as a mystical totem, to the dairy cows of seventeenth-century Holland to the frozen meat patties and growth hormones of today, the authors deliver an engaging panoramic view of the cow's long and colorful history.\u003c\/p\u003e\u003cp\u003ePeppered with lively anecdotes, recipes, and culinary tidbits, \u003cem\u003eBeef\u003c\/em\u003e tells a story that spans the globe, from ancient Mediterranean bullfighting rings to the rugged grazing grounds of eighteenth-century England, from the quiet farms of Japan's Kobe beef cows to crowded American stockyards to remote villages in East Africa, home of the Masai, a society to which cattle mean everything. Leaving no stone unturned in its exploration of the cow's legacy, the narrative serves not only as a compelling story but as a call to arms, offering practical solutions for confronting the current condition of the wasteful beef and dairy industries. \u003c\/p\u003e\u003cp\u003e\u003cem\u003eBeef\u003c\/em\u003e is a captivating history of an animal whose relationship with humanity has shaped the world as we know it, and readers will never look at steak the same way again.\u003c\/p\u003e","brand":"HarperCollins Publishers","offers":[{"title":"Default Title","offer_id":47119049818352,"sku":"9780061982057","price":23.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780061982057_p0.jpg?v=1769890882","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780061982057","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}