{"product_id":"9780062018519","title":"How Did They Do That?","description":"\u003cp\u003eThe totally satisfying answers to more than 100 questions that drive normal people—not to mention infomaniacs and trivia buffs—crazy.\u003c\/p\u003e\u003cp\u003eQuestions about matters great and small, from ancient times to yesterday.\u003c\/p\u003e\u003cp\u003eIllustrated with illuminating technical drawings and unusual vintage photographs.\u003c\/p\u003e\u003cp\u003eHow did they spend $40 million making Heaven's Gate?\u003cbr\u003eHow did they decide the length of a mile?\u003cbr\u003eHow did Beethoven compose when he was deaf?\u003cbr\u003eHow did they discover the Hope diamond?\u003cbr\u003eHow did they know the size of the Earth over 1,700 years before anyone sailed around it?\u003cbr\u003eHow did they set the price of the Louisiana Purchase?\u003cbr\u003eHow did the FBI devise the \"Ten Most Wanted\" list?\u003cbr\u003eHow did they decide which horses were Thoroughbreds?\u003cbr\u003eHow did they pick the Four Hundred?\u003cbr\u003eHow did they start the Guiness Book of World Records?\u003cbr\u003eHow did the Indians decide that cows were sacred?\u003cbr\u003eHow did they discover penicillin?\u003cbr\u003eHow did they build the Great Pyramid at Giza?\u003cbr\u003eHow did they decide how tall to make the Empire State Building?\u003cbr\u003eHow did they know there was an El Dorado?\u003cbr\u003eHow did they start the Chicago fire of 1871?\u003cbr\u003eHow did Hannibal cross the Alps?\u003c\/p\u003e","brand":"HarperCollins Publishers","offers":[{"title":"Default Title","offer_id":47107606085872,"sku":"9780062018519","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780062018519_p0.jpg?v=1769889601","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780062018519","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}