{"product_id":"9780062980007","title":"Binge Times: Inside Hollywood's Furious Billion-Dollar Battle to Take Down Netflix","description":"\u003cstrong\u003eThe first comprehensive account of the biggest wake-up call in the history of the entertainment business: the pivot to streaming. Go inside a disparate group of media and tech companies — Disney, Apple, AT\u0026amp;T\/WarnerMedia, Comcast\/NBCUniversal and well-funded startup Quibi – as they scramble to mount multi-billion-dollar challenges to Netflix.\u003c\/strong\u003e\u003cp\u003eAfter spotting Netflix and the deep-pocketed Amazon Prime Video a decade’s head start, rivals from the tech and start-up realm (Apple, Quibi) and traditional media (Disney, WarnerMedia, NBCUniversal) all decided to move mountains to enter the streaming game. At a cost of billions, each went after their own piece of the market, launching five new services in a seven-month span. And just as the derby was heating up, the coronavirus pandemic arrived, a black-swan event bringing short-term benefits but also stiff challenges.\u003c\/p\u003e\u003cp\u003eThe battle for streaming supremacy may end up having more than one winner, but the cost and disruption to decades-old business models have also produced a lot of losers. \u003cem\u003eBinge Times\u003c\/em\u003e reveals the true costs of the vision quest as companies are turned inside-out and repeatedly redraw their org charts and strategic plans. Stretching from Silicon Valley to Hollywood to Wall Street, it is a mesmerizing, character-rich tale of hubris and ambition, as the fate of a century-old industry hangs in the balance.\u003c\/p\u003e","brand":"HarperCollins","offers":[{"title":"Default Title","offer_id":47062307569904,"sku":"9780062980007","price":28.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780062980007_p0.jpg?v=1763635085","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780062980007","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}