{"product_id":"9780071486545","title":"Sales Management Demystified: A Self-Teaching Guide","description":"BUILD and manage a SALES FORCE that's worth sell-ebrating\u003cp\u003eUnderstanding that a sales force is only as successful as its management is the first step to improving overall sales performance. The rest can be found inside this hands-on guide that shows, step-by-step, how to train and retain a team of top sales professionals. \u003c\/p\u003e\u003cp\u003e\u003cem\u003eSales Management Demystified\u003c\/em\u003e addresses every step of the process—including hiring, training, compensation, organization, deployment, forecasting, motivation, and performance management. Sales managers at every level and students of sales management will find helpful strategies and tactics for molding a team into an effective, cohesive unit. Featuring real-world examples, end-of-chapter quizzes, and a final exam, this incredibly useful guide will help you get the best from your sales force and put your career on the fast track.\u003c\/p\u003e\u003cp\u003eThis fast and easy guide offers\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eIdeas for sourcing, screening, and selecting the best candidates\u003c\/li\u003e\n\u003cli\u003eTips for training salespeople in product, customer, and competitor knowledge, and in selling skills\u003c\/li\u003e\n\u003cli\u003eThe model for choosing the most successful sales force organization and deployment\u003c\/li\u003e\n\u003cli\u003eMonetary and nonmonetary methods to reward positive sales force action and results\u003c\/li\u003e\n\u003cli\u003ePerformance management techniques that evaluate results, actions, skills, knowledge, and personal characteristics\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eSimple enough for a novice but challenging enough for a veteran manager, \u003cem\u003eSales Management Demystified\u003c\/em\u003e is your shortcut to developing a successful sales team.\u003c\/p\u003e","brand":"McGraw-Hill Professional Publishing","offers":[{"title":"Default Title","offer_id":48320630489328,"sku":"9780071486545","price":23.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780071486545_p0.jpg?v=1764175150","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780071486545","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}