{"product_id":"9780071663922","title":"Get Rich with Twitter: Harness the Power of the Twitterverse and Reach More Customers than Ever Before","description":"\u003cp\u003e\u003cb\u003eMaster today’s most powerful marketing tool for instant customer engagement!\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003eToday’s customers have no patience for a long-winded marketing pitch. What they want is useful and engaging information—in 140 characters or less. The most successful campaigns these days are short, sweet, and right to the point.\u003c\/p\u003e  \u003cp\u003e\u003ci\u003eGet Rich with Twitter\u003c\/i\u003e reveals the secrets of using the most popular and fastest-growing microblogging tool to reach customers more effectively than ever before—at a fraction of the cost to you. Learn how to:\u003c\/p\u003e  \u003cul\u003e \u003cli\u003eEstablish a solid foothold in the Twitterverse\u003c\/li\u003e  \u003cli\u003eBuild a following of loyal, active customers\u003c\/li\u003e  \u003cli\u003eCraft engaging and effective messages (tweets)\u003c\/li\u003e  \u003cli\u003eMonitor all Twitter activity concerning your business\u003c\/li\u003e  \u003cli\u003eDevelop a sure-fire viral marketing campaign\u003c\/li\u003e  \u003c\/ul\u003e  \u003cp\u003eYou don’t need to do a big song and dance to get customers interested in your product. Simply give them a tweet. They’ll hear you loud and clear.\u003c\/p\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":47107900506352,"sku":"9780071663922","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780071663922_p0.jpg?v=1763636134","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780071663922","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}