{"product_id":"9780071761741","title":"School for Startups: The Breakthrough Course for Guaranteeing Small Business Success in 90 Days or Less","description":"The Beginner's Guide to Low-Risk Entrepreneurship  \u003cp\u003eYou want to start your own business, but \"risk\" isn't your middle name. You're not alone. Many successful entrepreneurs are averse to risk--but they have learned the tricks to working around it. And now you can too, with \u003ci\u003eSchool for Startups\u003c\/i\u003e.\u003c\/p\u003e  \u003cp\u003eThis practical guide shows you how to build a business the smart way--without risking major assets such as your house, savings account, or health insurance.\u003c\/p\u003e  \u003cp\u003eYou'll learn how to increase your chance of success by:\u003c\/p\u003e  \u003cul\u003e \u003cli\u003eFunding your venture without investors\u003c\/li\u003e  \u003cli\u003eEntering international markets\u003c\/li\u003e  \u003cli\u003eTaking full advantage of tools on the Web\u003c\/li\u003e  \u003cli\u003eMarketing your product or service for little or no cost\u003c\/li\u003e  \u003cli\u003eDeploying a third party to package and ship products\u003c\/li\u003e  \u003cli\u003eTaking control of an existing business or franchise\u003c\/li\u003e  \u003c\/ul\u003e  \u003cp\u003eThe authors present hundreds of the best ideas for new businesses, along with case studies proving the effectiveness of their approach. Also included with the book is a code you can use to register for The Entrepreneur School (www.theentrepreneurschool.com), where you can access exclusive webinars and supplementary material.\u003c\/p\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":47119223881968,"sku":"9780071761741","price":17.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780071761741_p0.jpg?v=1763635833","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780071761741","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}