{"product_id":"9780071770408","title":"The Eureka Method: How to Think Like an Inventor","description":"Fuel your \"Eureka!\" moments and become a successful inventor  \u003cp\u003eEnvision breakthrough new products using the proven methods and applied reasoning techniques of today's successful inventors. \u003ci\u003eThe Eureka Method: How to Think Like an Inventor\u003c\/i\u003e lays out a systematic approach to innovation. Discover how to look at social developments and trends to find new ways of combining and improving existing technologies and systems. Plain-language examples of real-world patents, products, and inventors illuminate each point along the way.\u003c\/p\u003e  \u003cp\u003eFind out how to:\u003c\/p\u003e  \u003cul\u003e \u003cli\u003e\u003ci\u003eGain regular flashes of inspiration based on your understanding of the inventive process \u003c\/i\u003e\u003c\/li\u003e  \u003cli\u003e\u003ci\u003eImprove and expand existing products in ways that fill social needs\u003c\/i\u003e\u003c\/li\u003e  \u003ci\u003e \u003cli\u003eFuse elements from different products into new and useful combinations\u003c\/li\u003e  \u003cli\u003eDiscover new opportunities by side-stepping rules and gaming the system\u003c\/li\u003e  \u003cli\u003e\"Futurize\" your inventions and prevent them from becoming obsolete\u003c\/li\u003e  \u003cli\u003eIdentify emerging regulations and use them to your creative advantage\u003c\/li\u003e  \u003cli\u003eLearn about comprehensive patent applications that protect your rights\u003c\/li\u003e  \u003c\/i\u003e\n\u003c\/ul\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":47153588338928,"sku":"9780071770408","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780071770408_p0.jpg?v=1763635913","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780071770408","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}